Colourful motifs are fun

Colourful motifs are fun

Humorous images like this soapbox derby with little mishaps are very popular.

Advertising in the 1950s

The colourful world of the 1950s

Fountain pens and pencils are joined by the ballpoint pen. The modern, practical writing instrument conquers the market and is intensively promoted.

Faber-Castell develops an ever growing range of writing and drawing instruments for school children.

After the bleak war years, the advertising motifs from the 1950s transport people into a colourful, perfect world with an established concept of roles.

The "Goldfaber" coloured pencil

The "Goldfaber" brand was created in 1935 by the company Johann Faber and transferred to Faber-Castell in 1942. It is widely spread and is also very popular abroad.

Product advertising between 1900s and 1910s

Product advertising between 1900s and 1910s

Conquering the world market - international advertising

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Advertising in the 1920s and 1930s

Advertising in the 1920s and 1930s

New approach in advertising

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Advertising in the 1960s

Advertising in the 1960s

New form - new designs.

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Advertising in the 1970s and 1980s

Advertising in the 1970s and 1980s

Photographic posters increasingly replace commercial arts

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Did you know?

Faber-Castell produces over 2.3 billion wood-cased pencils every year.

Faber-Castell produces over 2.3 billion wood-cased pencils every year.

Did you know?

Faber-Castell grows about 20 cubic metres of wood every hour, which corresponds to around 1 truck load.

Faber-Castell grows about 20 cubic metres of wood every hour, which corresponds to around 1 truck load.

Did you know?

Faber-Castell produces over 2.3 billion wood-cased pencils every year.

Faber-Castell produces over 2.3 billion wood-cased pencils every year.

Did you know?

The profile of wood-cased pencils was changed from round to hexagonal/triangle because they were constantly rolling off the table.